CCE
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Interactive bins return to British summer festivals, bringing recycling to life for consumers
COCA-COLA Enterprises Ltd (CCE) has re-launched its popular summer festivals recycling activation, Happiness Recycled, as part of its continued drive to lead the way in encouraging sustainable behaviour change in consumers and boost recycling rates across Great Britain. … Read More
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Coca-Cola Enterprises unveils shortlist of crowd-sourced ideas to improve household recycling habits
COCA-COLA ENTERPISES today announces the shortlist of ideas submitted to its recycling challenge in partnership with open innovation platform, OpenIDEO.com, aimed at co-creating solutions to help improve at-home recycling habits. The 11-week challenge, launched in March this year, draws on… Read More
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My Viewpoint: associate director of recycling at Coca-Cola Enterprises GB looks at motivations behind consumer recycling
UNDERSTANDING BETTER the motivations behind consumer recycling behaviour and how to encourage positive change will push recycling rates up – both in and out of home, says Nick Brown. Through the UK may be one of the most rapidly… Read More
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Joe Franses: Coca Cola Enterprises director of corporate responsibility
WE HAVE reached a tipping point in terms of business sustainability. Leading organisations are making progress in aligning profitability and sustainability, and some progressive companies are reworking their business models to extract real value from the green economy. … Read More
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CCE launches ‘Don’t waste. Create’ campaign
COCA-COLA ENTERPRISES (CCE) launches a new sustainability initiative designed to boost the re-use and recycling of plastic bottles. The ‘Don’t Waste. Create’ campaign will encourage consumers to use their waste bottles in a ‘fun and creative’ way, while also… Read More
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Coca-Cola Enterprises bring recycling fun to Scottish festival goers
COCA-COLA Enterprises this month launched its Happiness Recycled initiative at RockNess and the Royal Highland Show. As part of the initiative visitors to the Scottish events were invited to test their shooting accurancy in a basketball challenge and treated… Read More
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Footprint Forum: Sustainability Reporting
ON WEDNESDAY grandees of the foodservice industry gathered for the last Footprint Forum of 2012 at the Butchers Hall, sponsored by CH&Co, for a frank and open discussion about Sustainability Reporting in our sector. Tom… Read More