Reusables can engage customers, reduce waste and contribute to carbon reduction targets. This invaluable report will show you how to make it happen. We look at the challenges.
Will compromising convenience create pain points for customers that put them off purchasing your products? What are the solutions that work for the high street, for food-to-go, and for closed site environments such as contract catering and events? If you supply reusables to customers, how are cups and containers collected, washed and redistributed?
We look at the solutions. We look at the role of collaboration, how to scale, and whether we should embrace packaging standardisation. Does it damage brand identity if you don’t have your own packaging? How can we change behaviour to make reuse the new norm? And what are the innovations – such as warewashers that clean and dry 15,000 cups an hour, or the apps that track where containers are and reward users for their loyalty?
We also examine the benefits of working with competitors and introducing reuse in supply chains. And we’ll look at the benefits: building reputational value, evolving new business models and saving the planet – one cup, container or crate at a time.
Download the report here
