Populus

  • Diners willing to pay more for sustainability

    A NEW REPORT from the Sustainable Restaurant Association (SRA) states that more than half of UK diners are willing to pay more for sustainably sourced ingredients.   It also showed that consumers are more interested than ever in how restaurants… Read More

  • A peek behind the Golden Arches

    MCDONALD’S HAS decided to open its supply chain up to the public but is it a genuine attempt to be more transparent or a marketing stunt?                           At… Read More

  • McDonald’s opens supply chain to customer

    MCDONALD’S HAS had a “phenomenal response” to a new supply chain initiative launched just under a month ago.   The fast food chain is looking for a dozen willing customers to become “quality scouts”, who will go behind the scenes… Read More