Jimmy Doherty
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Food waste hero, or potential villain?
PIGS ARE being touted as the solution to the UK foodservice sector’s food waste problem. But there are reputation risks attached to the concept. The Pig Idea is a campaign… Read More
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New TV ad for British pork
THE LATEST activity for the “Give A Fork About Your Pork” started this week with a new TV ad. The 30-second advert on Channel 4 will highlight the “responsible production standards and provenance guarantees” behind Red Tractor pork. … Read More
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FOOTPRINT AWARDS 2013 Special Achievement Nominations Announced
FROM A Secretary of State to Jimmy Doherty of Jimmy’s Farm, the incredibly diverse shortlist of nominees for the Special Achievement Award in the 2013 Footprint Awards, has been announced today. … Read More
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An Innocent Smoothie with…David Clarke
PORK HAS been in the news quite a bit of late. Red Tractor’s CEO picks up the story, and explains why the assurance scheme has plenty still to offer. … Read More
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Jimmy Doherty fronts “Give a Fork” campaign
LAST NIGHT Footprint attended the launch of a new campaign fronted by pig farmer and TV favourite Jimmy Doherty at Channel 4. Doherty has been recruited by BPEX to front a new campaign to promote Red Tractor pork in 2013,… Read More