Just 1 in 5 believe businesses operate responsibly

ONLY 20% of workers believe the majority of UK businesses act responsibly, according to research published this week by Ricoh, the global IT company.

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Conducted by YouGov, the research found that employees say they value company culture over money. Over half (51%) said they ranked the creation of a positive working culture with good colleagues above the need for regular pay rises (35%).


The responses indicated that values are more important than profits with 29% of workers saying that profitability is important while 43% believe firms should choose their customers and partners based on ethical principles, and 57% that businesses should reduce environmental impact as much as possible.


Over three quarters (77%) of workers believe that businesses must also treat employees well, and pay the right amount of tax (76%) to be considered a responsible business.


The survey of 1,226 workers also found that 52% of consumers say they are more likely to buy from companies that act in a responsible way, even when compared with cheaper competitors.